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TheDay.com - Ad agency lands Connecticut Sun | Southeastern Connecticut News, Sports, Weather and Video | The Day newspaper

Ad agency lands Connecticut Sun

Published 04/14/2010 12:00 AM
Updated 04/14/2010 02:05 AM

Keiler & Co., a full-service marketing agency based in Farmington, announced Tuesday that it has been chosen agency-of-record for the Mohegan Tribe-owned Connecticut Sun of the WNBA. Keiler will help the team with collateral, broadcast and digital advertising, publicity, web design and social media.

The Connecticut Sun picked Keiler from among several other Connecticut agencies because of its strength in the interactive and social media space.

"We were looking for an agency that could act as an extension of our organization and move it forward in the digital arena," Chris Sienko, the team's vice president and general manager, said.

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