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Hyundai Motor America introduced the redesigned 2014 Equus premium luxury sedan with enhancements to exterior and interior design, vehicle dynamics, material selection, driver technology displays and advanced safety features. Equus has been an impressive success story for Hyundai; so far this year, Equus is the number-one shopped premium luxury sedan, well ahead of Mercedes-Benz S-Class, BMW 7-Series, Audi A8, Lexus LS, and Jaguar XJ according to industry shopping analysis by Compete.
2014 Equus exterior enhancements convey a premium-sport design message, starting with a new 19-inch turbine-blade alloy wheel design in a polished silver finish that relays motion whether parked or on the open highway. The front grille chrome bars are thinner, with sharper contrast to the blacked-out portions of the grille for a sportier look. The front fascia also has been redesigned, with the former chrome accents removed in favor of a modern premium appearance that includes lower fascia opening strakes. The headlamps offer jeweled design elements and include chrome contrasted with black-out finishes for a distinctive appearance. New LED fog lamps are now standard. Side mirrors have been redesigned for enhanced aerodynamics and tail lamp graphics move to a more horizontal theme.
Hyundai engineers wanted the 2014 Equus interior to perfectly complement the enhancements to its exterior. Thus, the themes of premium and performance again greet the driver behind the wheel. The entire instrument panel and center stack have been redesigned with more premium materials and an ergonomically-correct layout, with new button iconography for quicker and easier feature recognition. The center console and shift lever reveal more premium material selection and contemporary premium-luxury design cues. Steering wheel control layout has been improved, with new low-sheen button designs and icons. Similarly, rear passengers will enjoy a new rear console and button layout, with available dual 9.2-inch, high-resolution, adjustable seatback video screens to enjoy movies, audio media, HVAC or seating functions.
2014 Equus driving dynamics also have been revised to minimize traditional ride and handling compromises, with Normal and Sport modes each taking on a more differentiated ride and handling character. The air suspension was recalibrated: Sport mode receives more controlled damping, while Normal mode receives slightly enhanced ride comfort while retaining a well-controlled handling demeanor. The front suspension bushings were also revised to enhance suspension function.
For those customers that experience adverse weather conditions such as ice and snow, a new Snow mode function was added to the drive mode system, for both safety and ease of control in challenging road conditions.
In urban areas, Equus is easy to maneuver and park, thanks to electro-hydraulic steering and its electronic parking guide assist. While the Equus is large, it doesn't feel over-sized or clumsy due to its 39.6 foot turning circle and variable-effort steering system.
All Equus driver-interface displays have been improved for 2014, with a larger, 7-inch Thin-film Transistor (TFT) LCD center cluster display for Signature models, a large 12.3-inch, fully-digital TFT LCD center cluster display for Ultimate models, and a larger, standard 9.2-inch center instrument panel LCD display.
The climate control system now offers three distinct cabin temperature zones for driver, passenger, and rear passengers. The standard smart cruise control system has been enhanced to include a full 0-mph stop-and-start function for use in stop-and-go traffic. The smart proximity key now includes both key-fob and card-key types of vehicle entry for greater driver convenience.