Mystic — Sea Research Foundation, the parent organization of Mystic Aquarium, announced Wednesday that it has appointed Andy Wood as its vice president of marketing.
Most recently Wood has been a partner and managing director for Caspari McCormick, a Delaware-based creative agency. At the agency, Wood managed Sea Research Foundation's account and his leadership contributed significantly to the aquarium's recent attendance growth, according to a statement Wednesday by the aquarium.
Wood will oversee the strategic development of Sea Research Foundation's marketing and advertising initiatives, with a primary focus on Mystic Aquarium's attendance-driving campaigns.
"Andy brings talent, energy and a unique perspective to our organization," said Sea Research Foundation Executive Vice President of Marketing and Public Affairs Peter Glankoff in statement. "His extensive experience goes well beyond traditional marketing and advertising. He understands our brand and will be an invaluable asset in advancing our mission of inspiring people to care for and protect our ocean planet. We are thrilled to have him join our team."
Wood has also worked with the Greater Mystic Visitors Bureau, Greater Philadelphia Tourism Marketing Corporation, DuPont, and Port Authority of New York and New Jersey, among others. He is a native of southern New Jersey and has a bachelor's degree in marketing from Rutgers University.
Editor's note: This version corrects an earlier version.