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    Wednesday, May 15, 2024

    Foxwoods hires Boston PR agency

    A Boston-based communications company announced today that it’s been named Foxwoods Resort Casino’s public relations agency of record.

    The agency, 451 Marketing, said it will work with Foxwoods “to elevate the resort’s profile and promote its world-class gaming, amenities, dining and sporting facilities.”

    “We were extremely impressed with the 451 Marketing team's energy and innovation in their approach to public relations,” Jennifer Reese, Foxwoods’ executive director of brand and marketing, was quoted as saying in the agency’s announcement. “We’re looking forward to working with them to share the next chapter of the Foxwoods story.”

    Shortly after the announcement’s release, a Foxwoods spokeswoman said the casino was not in a position to discuss its “marketing direction” at this time.

    451 Marketing said it specializes in public relations, social media marketing and search marketing. Its clients include The Yankee Candle Company, HP Hood, Cool Gear International and Bob's Discount Furniture.

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