Rich Martin, owner and proprietor of the Telegraph Autonomous Zone Record Shop and Events Center in New London, has great fondness for Halloween, Christmas, his birthday and the anniversary of the birth of Kevin Cronin of REO Speedwagon.

But none of those days — not even all of them bundled together — are as big to Martin as Record Store Day. In fact, Martin has so many celebratory plans that one 24-hour period isn’t big enough for him to celebrate Record Store Day.

As such, all of us shall flock to the Telegraph Saturday AND Sunday. That’s when Martin will have all sorts of prime, rare and new stock on-hand — in addition to plenty of in-store performances both days.

A word to the crafty: The Telegraph opens early, at 10 a.m. Saturday, for first picks at the haul of limited edition releases. To keep it all orderly, small groups of customers will be welcomed in waves rather than all at once. Get there early!

And the band schedule is worth noting, to boot.

Saturday

2 p.m. – Hempsteadys

3 p.m. – N.M.E. The Illest

3:30 p.m. – Apathy $ Suave-Ski present Shore Life

4:15 p.m. – Llama Tsunami

5 p.m. – Fleet

5:45 p.m. – Pocket Vinyl

6:30 p.m. – Briza Azul

7:15 p.m. – Xenos

8 p.m. – Queen Moo

8:50 p.m. – James Burke

9:20 p.m. – Trash Rabbit

Sunday

2:30 p.m. – Prose & Conns

3:30 p.m. – Ghost Child

4:20 p.m. – Legalized

5:30 p.m. – Fine

6:15 p.m. – Dani

7 p.m. – Nova One (duo)

8 p.m. – Boycott

Record Store Day, 10 a.m.-11 p.m. Sat. and 11 a.m.- 9 p.m. Sun., Telegraph Autonomous Zone, 156 Bank St., New London; free; telegraphnl.com, (860) 701-0506