Goodspeed is turning its storied musical-revival attention to one of the classics: “Guys and Dolls.”

The production that opens the Goodspeed Opera House season has it all: a sassy story, based on Damon Runyon’s work and written by Jo Swerling and Abe Burrows, and an irrepressible score by Frank Loesser. And, of course, a cast populated by plenty of Broadway-tested actors.

Directing it all is Don Stephenson, whose credits include productions at the Paper Mill Playhouse and Lincoln Center Avery Fisher Hall. He also happens to be the son-in-law of the legendary Loesser.

A quick rundown on the storyline: An inveterate gambler takes a romantic wager. He accepts his friend’s bet to try to get the next female he sees to fall for him. Said female ends up being a virtuous Salvation Army gal.

Which leads to a lot of singing and dancing and comedy. On the song side are “Luck Be a Lady Tonight,” “Sit Down, You’re Rocking the Boat” and “A Bushel and a Peck,” among others.

“Guys and Dolls” has been hugely popular ever since its 1950 debut on Broadway. The material has attracted a whole range of performers over the years — from Marlon Brando and Frank Sinatra in the 1955 movie to Ewan McGregor in the 2005 West End revival.

— Kristina Dorsey

“Guys and Dolls,” Friday through June 20, Goodspeed Opera House, Main Street, East Haddam; 2 and 7:30 p.m. Wed., 7:30 p.m. Thurs., 8 p.m. Fri., 3 and 8 p.m. Sat., and 2 p.m. Sunday; also, 2 p.m. matinees on select Thursdays and 6:30 p.m. performances on select Sundays; tickets start at $27, prices subject to change based on availability; (860) 873-8668.